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Milan Fashion Week

Once a self proclaimed center of fashion excellence, Milan has gained significant proportion in the recent times as the biggest fashion capital of the world. Milan Fashion Week has carved a niche for it in the fashion world and has paved the way for the establishment of big fashion houses. Majority of the collections in the Milan Fashion shows carry forward the medieval influences which are pre-dominant in many of its popular designs. Since ages, Italian art and culture have set new goals in spheres of modern art and architecture and to speak of Italian fashion the two places that one can think of is Paris and Milan. The fashion industry of Italy has considerably been ranked as the most economically successful sectors of the Italian economy with a turnover of more than 54.500 billion lire and providing employment to more than 36,000 people. Though regular fashion events are organized almost through out the year in Italy, yet the famous Milan Fashion Week grabs the bigger attention for its not just about fashion and style but the glitz and glamour associated with it that gains the highest attention.
The major highlights of the Milan Fashion Week lies in the fact that it tends to create a fusion of the traditional attires with most contemporary embellishments of the present time. The mushrooming of fashion art schools in parts of Italy has invariably opened the doors for new talents in the arena of fashion and the presence of extensive chain of fashion houses has invariably created a furor over the new lineage of fashion designers, however the most notable among them is the House of Versace, which was born as a result of the continuous hard work of Gianni Versace.

His meticulous planning and wide knowledge of the fashion world gave birth to the House of Versace which in fact plays a decisive role in the Milan Fashion Week.

The glamorous Milan Fashion Week specializes in clothes which are classified as ‘Space-Age’; ‘Metallic’ and the ‘stylish Renaissance-style embroidery’ designs. Thus, the Milan Fashion shows focuses on different aspects of innovative style with special attention on feminine and vintage styles widely combined with the metallic accessories such as the enamel body jewelry, small colorfully decorated handbags and sandals made of gold and silver.

From commercial point of view, the popular London Fashion Week has not been able to generate the desired revenues as compared to the Milan, New York and Paris Fashion Weeks. The big fashion houses of London are now working on new trade methods to increase the sales figures through wide promotion and endorsement of product linens in a new way so as to hold on to the diminishing market returns. Thus, the London Fashion Week has moved from strength to strength and continues to reach new heights of success.

Mydearvalentine.com shares with you details on Milan Fashion Week.



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